Category Archives: Education & Training

2020 Census Updates

Nebraska is still FIRST in Census responses in our region! Here’s all the latest news from the Census Bureau:

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United for Libraries Login Update

Logo: United for Libraries Association of Library Trustees, Advocates, Friends and Foundations

The United for Libraries platform has been updated!

The new system should be easier to use with some shiny new features. More details about those features will be coming soon, but for now, the login information has changed. There will no longer be one general login for libraries and library boards. Members will register for their own individual logins through the United for Libraries website. This includes the Trustee Academy courses, the Short Takes for Trustees, and other United for Libraries resources.

Access to these resources has been provided for Library Trustees and Directors by the Nebraska Library Commission.

To request a login, please submit a United for Libraries Login Request form.

If you have any questions, please contact Holli Duggan.

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NCompass Live: Reading for Justice: A Database for YA & Youth Literature

Join us to learn about ‘Reading for Justice: A Database for YA & Youth Literature’ on next week’s FREE NCompass Live webinar, on Wednesday, May 20, 10:00am-11:00am CT.

The Reading for Justice Database aims to provide librarians and patrons with better access to YA and children’s literature book subjects centered around social justice. This database began as a project in Dr. David McKoskey’s Database Management course at St. Catherine University. The project then continued to develop through an independent study where the goal was to build a website and user interface for the database. The website includes a search page, report page, and an administrative page for editing.

The presentation will cover the initial stages of the database’s development, the challenges of gathering data, preventing a “default” from skewing our data, and the overall process of connecting the database to our user interface. We hope we have created something that librarians and patrons would find useful for identifying books centered around themes of social justice.

Presenters: Laura Bell, St. Catherine University; Katie Retterath, Visual Resources Specialist, Macalester College; Dr. David McKoskey, St. Catherine University, Adjunct Professor.

Upcoming NCompass Live shows:

  • May 27 – Pretty Sweet Tech – How to Make Digital Literacy Less Boring
  • June 3 – Automating Virtual Student Library Cards
  • June 10 – Identity and Impostor Syndrome in Library Makerspaces
  • June 17 – Who are These People & Why are They in My Library? Using Empathy & UX to Understand Your Library Patrons

For more information, to register for NCompass Live, or to listen to recordings of past events, go to the NCompass Live webpage.

NCompass Live is broadcast live every Wednesday from 10am – 11am Central Time. Convert to your time zone on the Official U.S. Time website. The show is presented online using the GoToWebinar online meeting service. Before you attend a session, please see the NLC Online Sessions webpage for detailed information about GoToWebinar, including system requirements, firewall permissions, and equipment requirements for computer speakers and microphones.

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Pretty Sweet Tech: New Digital Literacy Course

For those who are adding or revamping new digital literacy offerings in your library, the Nebraska Library Commission is offering a comprehensive course to Build a Digital Literacy Plan for your library!

There is no one way to implement digital skills. However, we can explore what our community needs, and how the library can help through a combination of developing programs in-house, working with local and national organizations to meet each community’s growing digital needs. By the end of this course, you will:

  • Define digital literacy in your own words, with practical examples.
  • Identify a target audience to narrow focus and seek the best sources to meet tangible needs.
  • Explore a variety of digital literacy categories to determine what works best for you and your community.
  • Use planning worksheets and guides to build a digital literacy plan and prioritize what and how to deal with important items.

Along the way, we will share ideas and compare notes of what worked for others in the state. If you would like to register for this course, please go to http://nlc.nebraska.gov/scripts/calendar/eventshow.asp?ProgId=19463. I’m teaching the course, so I hope to “see” you there.

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NCompass Live: 2020 Census Outreach for Libraries

The 2020 Census is happening right now! We’ll discuss tips and tricks for ‘2020 Census Outreach for Libraries’ on next week’s FREE NCompass Live webinar, on Wednesday, May 13, 10:00am-11:00am CT.

The Morton-James Public Library in Nebraska City, NE, was awarded a Library Census Equity Fund Grant from the American Library Association to bolster library services to hard-to-count communities and help achieve a complete count in the 2020 Census. Join us to hear more about the grant, how the library is using the funding, and to learn ways that libraries can help educate community members on the importance of answering the 2020 Census questionnaire.

Presenters: Denise Davis, Librarian, Morton-James Public Library, Nebraska City, NE; Mary Sauers, Government Information Services Librarian, Nebraska Library Commission

Upcoming NCompass Live shows:

  • May 20 – Reading for Justice: A Database for YA & Youth Literature
  • May 27 – Pretty Sweet Tech – How to Make Digital Literacy Less Boring
  • June 3 – Automating Virtual Student Library Cards
  • June 10 – Identity and Impostor Syndrome in Library Makerspaces
  • June 17 – Who are These People & Why are They in My Library? Using Empathy & UX to Understand Your Library Patrons

For more information, to register for NCompass Live, or to listen to recordings of past events, go to the NCompass Live webpage.

NCompass Live is broadcast live every Wednesday from 10am – 11am Central Time. Convert to your time zone on the Official U.S. Time website. The show is presented online using the GoToWebinar online meeting service. Before you attend a session, please see the NLC Online Sessions webpage for detailed information about GoToWebinar, including system requirements, firewall permissions, and equipment requirements for computer speakers and microphones.

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What’s Up Doc? New State Agency Publications at the Nebraska Library Commission

New state agency publications have been received at the Nebraska Library Commission for March and April 2020.  Included are annual reports from a variety of Nebraska state agencies, economic development reports from the Nebraska Public Power District, Audit reports from the Nebraska Auditor of Public Accounts, and new books from the University of Nebraska Press, to name a few.

Most items, except the books from the University of Nebraska Press, are available for immediate viewing and printing by clicking on the highlighted link above, or directly in the .pdf below.  You can read synopses of the books received from the University of Nebraska Press in the Book Briefs blogposts.

The Nebraska Legislature created the Nebraska Publications Clearinghouse in 1972, a service of the Nebraska Library Commission. Its purpose is to collect, preserve, and provide access to all public information published by Nebraska state agencies.  By law (State Statutes 51-411 to 51-413) all Nebraska state agencies are required to submit their published documents to the Clearinghouse.  For more information, visit the Nebraska Publications Clearinghouse page, contact Mary Sauers, Government Information Services Librarian; or contact Bonnie Henzel, State Documents Staff Assistant.

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Book Briefs: New University of Nebraska Press Books at the Nebraska Publications Clearinghouse

The Nebraska Publications Clearinghouse receives documents every month from all Nebraska state agencies, including the University of Nebraska Press (UNP).  Each month we will be showcasing the UNP books that the Clearinghouse receives.  UNP books, as well as all Nebraska state documents, are available for checkout by libraries and librarians, for their patrons, in Nebraska.

Here are the UNP books the Clearinghouse received in March and April 2020:

The Better Angels : Five Women Who Changed Civil War America Robert C. Plumb

Harriet Tubman, Harriet Beecher Stowe, Clara Barton, Julia Ward Howe, and Sarah Josepha Hale came from backgrounds that ranged from abject enslavement to New York City’s elite. Surmounting social and political obstacles, they emerged before and during the worst crisis in American history, the Civil War. Their actions became strands in a tapestry of courage, truth, and patriotism that influenced the lives of millions—and illuminated a new way forward for the nation.

In this collective biography, Robert C. Plumb traces these five remarkable women’s awakenings to analyze how their experiences shaped their responses to the challenges, disappointments, and joys they encountered on their missions. Here is Tubman, fearless conductor on the Underground Railroad, alongside Stowe, the author who awakened the nation to the evils of slavery. Barton led an effort to provide medical supplies for field hospitals, and Union soldiers sang Howe’s “Battle Hymn of the Republic” on the march. And, amid national catastrophe, Hale’s campaign to make Thanksgiving a national holiday moved North and South toward reconciliation.

Exodus ‘Gbenga Adeoba (Series: African Poetry Book Series)

Winner of the Sillerman First Book Prize for African Poetry, ‘Gbenga Adeoba’s collection Exodus focuses on forms of migration due to the slave trade, war, natural disasters, and economic opportunities.
              
Using the sea as a source of language and metaphor, Adeoba explores themes of memory, transition, and the intersections between the historic and the imagined. With great tenderness and power his poetry of empathy searches for meaning in sharply constructed images, creating scenes of making and unmaking while he investigates experiences of exile and displacement across time and place.

How to Survive Death and Other Inconveniences Sue William Silverman (Series: American Lives)

Many are haunted and obsessed by their own eventual deaths, but perhaps no one as much as Sue William Silverman. This thematically linked collection of essays charts Silverman’s attempt to confront her fears of that ultimate unknown. Her dread was fomented in part by a sexual assault, hidden for years, that led to an awareness that death and sex are in some ways inextricable, an everyday reality many women know too well.
              
Through gallows humor, vivid realism, and fantastical speculation, How to Survive Death and Other Inconveniences explores this fear of death and the author’s desire to survive it. From cruising New Jersey’s industry-blighted landscape in a gold Plymouth to visiting the emergency room for maladies both real and imagined to suffering the stifling strictness of an intractable piano teacher, Silverman guards her memories for the same reason she resurrects archaic words—to use as talismans to ward off the inevitable. Ultimately, Silverman knows there is no way to survive death physically. Still, through language, commemoration, and metaphor, she searches for a sliver of transcendent immortality.

In the Mean Time : Temporal Colonization and the Mexican American Literary Tradition Erin Murrah-Mandril (Series: Postwestern Horizons)

The 1848 Treaty of Guadalupe Hidalgo, which transferred more than a third of Mexico’s territory to the United States, deferred full U.S. citizenship for Mexican Americans but promised, “in the mean time,” to protect their property and liberty. Erin Murrah-Mandril demonstrates that the U.S. government deployed a colonization of time in the Southwest to insure political and economic underdevelopment in the region and to justify excluding Mexican Americans from narratives of U.S. progress. In In the Mean Time, Murrah-Mandril contends that Mexican American authors challenged modern conceptions of empty, homogenous, linear, and progressive time to contest U.S. colonization.

Taking a cue from Latina/o and borderlands spatial theories, Murrah-Mandril argues that time, like space, is a socially constructed, ideologically charged medium of power in the Southwest. In the Mean Time draws on literature, autobiography, political documents, and historical narratives composed between 1870 and 1940 to examine the way U.S. colonization altered time in the borderlands.

Rather than reinforce the colonial time structure, early Mexican American authors exploited the internal contradictions of Manifest Destiny and U.S. progress to resist domination and situate themselves within the shifting political, economic, and historical present. Read as decolonial narratives, the Mexican American cultural productions examined in this book also offer a new way of understanding Latina/o literary history.

A Kingdom of Water : Adaptation and Survival in the Houma Nation J. Daniel d’Oney (Series: Indians of the Southeast)

A Kingdom of Water is a study of how the United Houma Nation in Louisiana successfully navigated a changing series of political and social landscapes under French, Spanish, British, and American imperial control between 1699 and 2005. After 1699 the Houma assimilated the French into their preexisting social and economic networks and played a vital role in the early history of Louisiana. After 1763 and Gallic retreat, both the British and Spanish laid claim to tribal homelands, and the Houma cleverly played one empire against the other.

In the early 1700s the Houma began a series of adaptive relocations, and just before the Louisiana Purchase in 1803 the nation began their last migration, a journey down Bayou Lafourche. In the early 1800s, as settlers pushed the nation farther down bayous and into the marshes of southeastern Louisiana, the Houma quickly adapted to their new physical environment. After the Civil War and consequent restructuring of class systems, the Houma found themselves caught in a three-tiered system of segregation. Realizing that education was one way to retain lands constantly under assault from trappers and oil companies, the Houma began their first attempt to integrate Terrebonne Parish schools in the early twentieth century, though their situation was not resolved until five decades later. In the early twenty-first century, the tribe is still fighting for federal recognition.

Sacrament of Bodies Romeo Oriogun (Series: African Poetry Book Series)

In this groundbreaking collection of poems, Sacrament of Bodies, Romeo Oriogun fearlessly interrogates how a queer man in Nigeria can heal in a society where everything is designed to prevent such restoration. With honesty, precision, tenderness of detail, and a light touch, Oriogun explores grief and how the body finds survival through migration.


 

The Soul of the Indian : An Interpretation Charles A. Eastman (Ohiyesa) (Series: Bison Classic Editions)

The Soul of the Indian is Charles A. Eastman’s exploration and documentation of religion as he experienced it during the late nineteenth century. A Dakota physician and writer who sought to bring understanding between Native and non-Native Americans, Eastman (1858–1939) became one of the best-known Native Americans of his time and a significant intellectual figure whose clarity of vision endures today.

In a straightforward manner Eastman emphasizes the universal quality and personal appeal of his Dakota religious heritage. First published in 1911, The Soul of the Indian draws on his childhood teaching and ancestral ideals to counter the research written by outsiders who treated the Dakotas’ ancient worldviews chiefly as a matter of curiosity. Eastman writes with deep respect for his ancestors and their culture and history, including a profound reverence for the environment, animals, and plants. Though written more than a century ago, Eastman could be speaking to our own time with its spiritual confusion and environmental degradation. The new introduction by Brenda J. Child grounds this important book in contemporary studies.


**All synopses courtesy of University of Nebraska Press  (https://www.nebraskapress.unl.edu/)

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NCompass Live: NebraskAccess – A Library Branch for Your Patron’s Living Room

Patrons stuck at home + Librarians stuck at the library = The perfect time for a NebraskAccess refresher! Explore ‘NebraskAccess – A Library Branch for Your Patron’s Living Room’ on next week’s FREE NCompass Live webinar on Wednesday, May 6 at 10:00am Central Time.

Join Allana, Devra, and Susan for an overview of NebraskAccess, Nebraska’s statewide database program: What is in it? How can patrons access it from home? Why is it valuable? Where can you learn more?

NebraskAccess is a program of the Nebraska Library Commission, funded by the State of Nebraska and the U.S. Institute of Museum and Library Services for Nebraska residents.

Presenters: Devra Dragos, Technology & Access Services Director; Allana Novotny, Technology & Access Services Librarian; and Susan Knisely, Online Services Librarian, Nebraska Library Commission.

Upcoming NCompass Live shows:

  • May 20 – Reading for Justice: A Database for YA & Youth Literature
  • May 27 – Pretty Sweet Tech
  • June 3 – Automating Virtual Student Library Cards
  • June 10 – Identity and Impostor Syndrome in Library Makerspaces
  • June 17 – Who are These People & Why are They in My Library? Using Empathy & UX to Understand Your Library Patrons

For more information, to register for NCompass Live, or to listen to recordings of past events, go to the NCompass Live webpage.

NCompass Live is broadcast live every Wednesday from 10am – 11am Central Time. Convert to your time zone on the Official U.S. Time website. The show is presented online using the GoToWebinar online meeting service. Before you attend a session, please see the NLC Online Sessions webpage for detailed information about GoToWebinar, including system requirements, firewall permissions, and equipment requirements for computer speakers and microphones.

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The 2020 Census is Still Going Strong!


2020 Census Infogram

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NCompass Live: Escaping Online – Virtual Escape Rooms and Other Online Programs

Hop on the Hogwarts Express! On next week’s FREE NCompass Live webinar we’ll be ‘Escaping Online’ to learn about ‘Virtual Escape Rooms and Other Online Programs’ on Wednesday, April 22 at 10am Central Time.

The current health crisis has caused libraries and schools around the world to shut their doors and turn to virtual programming and learning opportunities online. Libraries and educators have responded with innovative programming that is shared and viewed beyond their own communities. One such program that has made its rounds has been the Hogwarts Digital Escape Room. Learn about the inspiration, creation, and challenges of this virtual experience from its creator Sydney Krawiec.

Presenter: Sydney Krawiec, Youth Services Librarian, Peters Township (PA) Public Library.

Upcoming NCompass Live shows:

  • April 29 – Pretty Sweet Tech – HTML5 & CSS3: Basic Building Blocks of the Web
  • May 20 – Reading for Justice: A Database for YA & Youth Literature
  • June 3 – Automating Virtual Student Library Cards
  • June 10 – Identity and Impostor Syndrome in Library Makerspaces

For more information, to register for NCompass Live, or to listen to recordings of past events, go to the NCompass Live webpage.

NCompass Live is broadcast live every Wednesday from 10am – 11am Central Time. Convert to your time zone on the Official U.S. Time website. The show is presented online using the GoToWebinar online meeting service. Before you attend a session, please see the NLC Online Sessions webpage for detailed information about GoToWebinar, including system requirements, firewall permissions, and equipment requirements for computer speakers and microphones.

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Getting Started with NebraskAccess

Learn more about using NebraskAccess databases and share this information with all of your library users!

NebraskAccess provides Nebraska residents with free 24/7 access to premium databases containing thousands of full text popular magazine and journal articles; primary source documents; genealogical, health, legal, small business, and science resources; reading recommendations; and research resources for K-12 students. These resources are available to Nebraska residents at no cost. The Nebraska Library Commission purchases subscriptions for Nebraskans with funding from the State of Nebraska and the U.S. Institute of Museum and Library Services.

NebraskAccess also offers ALL site visitors access to a directory of topically-arranged websites evaluated and compiled by Nebraska Library Commission reference librarians, and links to full text Nebraska state government publications and digitized Nebraska historical resources.

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2020 Census Operational Adjustments

The 2020 Census is underway and more households across America are responding every day. Over 70 million households have responded to date, representing over 48% of all households in America. In light of the COVID-19 outbreak, the U.S. Census Bureau is adjusting 2020 Census operations in order to:


• Protect the health and safety of the American public and Census Bureau employees.
• Implement guidance from federal, state and local authorities.
• Ensure a complete and accurate count of all communities.


The Census Bureau temporarily suspended 2020 Census field data collection activities in March. Steps are already being taken to reactivate field offices beginning June 1, 2020, in preparation for the resumption of field data collection operations as quickly as possible following June 1.


In-person activities, including all interaction with the public, enumeration, office work and processing activities, will incorporate the most current guidance to promote the health and safety of staff and the public. This will include recommended personal protective equipment (PPE) and social distancing practices.

Once 2020 Census data collection is complete, the Census Bureau begins a lengthy, thorough and scientifically rigorous process to produce the apportionment counts, redistricting information and other statistical data products that help guide hundreds of billions of dollars in public and private sector spending per year.

In order to ensure the completeness and accuracy of the 2020 Census, the Census Bureau is seeking statutory relief from Congress of 120 additional calendar days to deliver final apportionment counts.

Under this plan, the Census Bureau would extend the window for field data collection and self-response to October 31, 2020, which will allow for apportionment counts to be delivered to the President by April 30, 2021, and redistricting data to be delivered to the states no later than July 31, 2021.

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American Democracy Project–Video Contest to Promote the 2020 Census

When: April 08, 2020 – April 24, 2020

Time:01:00 PM – 05:00 PM:

The American Democracy Project is sponsoring a video contest to promote awareness for the U.S. Census! Prizes will be awarded to 1st, 2nd, and 3rd place entries; all videos will be judged on accuracy, creativity, and use of visuals/sound. All entries should be submitted to adp@unk.edu by April 24, 2020.

For more instructions, visit https://docs.google.com/document/d/1z3uFwe4jtJgN25Ju2CAE-ovybZ-8UdMIvMFmfEtXrU8/edit?usp=sharing.

Good luck!

Contact:Lydia Behnk
(402) 843-6801
behnkll@lopers.unk.edu

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NCompass Live: Amplified Advisory with Video Book Talks

Learn how to do ‘Amplified Advisory with Video Book Talks’ on next week’s FREE NCompass Live webinar on Wednesday, April 15 at 10am Central Time.

Take your Readers Advisory and library marketing to the next level with social media Book Talks. Learn tips and tricks to efficiently and economically craft, record, publish, and curate videos which promote your library’s collection and programming. Take home a solid plan to provide new, exciting space for your patrons to explore your collection, encounter you library’s strategic narrative, and share the library’s marketing message with others.

Presenter: Sam Helmick, Public Services Manager, Burlington (IA) Public Library.

Upcoming NCompass Live shows:

  • April 22 – Escaping Online – Virtual Escape Rooms and Other Online Programs
  • April 29 – Pretty Sweet Tech – HTML5 & CSS3: Basic Building Blocks of the Web

For more information, to register for NCompass Live, or to listen to recordings of past events, go to the NCompass Live webpage.

NCompass Live is broadcast live every Wednesday from 10am – 11am Central Time. Convert to your time zone on the Official U.S. Time website. The show is presented online using the GoToWebinar online meeting service. Before you attend a session, please see the NLC Online Sessions webpage for detailed information about GoToWebinar, including system requirements, firewall permissions, and equipment requirements for computer speakers and microphones.

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CCC Library Information Services Classes

Central Community College announces classes for the Library and Information Services program for Fall 2020.

Registration opens April 14, 2020 for classes beginning August 17, 2020. All classes are online and can be applied to a Central Community College Associate Degree.

See details of classes and registration information at: https://www.cccneb.edu/library/

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NCompass Live: How to Add Movement to Library Programming

Let’s get moving! Learn ‘How to Add Movement to Library Programming’ on next week’s FREE NCompass Live webinar on Wednesday, April 8 at 10am Central Time.

Many communities have identified health and wellness as a priority and libraries can play an important role in promoting physical activity as part of a healthy lifestyle. This session will focus on easy techniques you can use to add movement to programs for all ages. From a mini dance party between stories to instance recess for adults, regular ten minute activity breaks have been identified by researchers and policy makers as effective ways to advance public health. Here you’ll learn exercise, routines, playlists, and games that you can use to quickly and effectively incorporate activity breaks into programs at your library.

Presenter: Noah Lenstra, Assistant Professor of Library and Information Science, University of North Carolina Greensboro and Director of Let’s Move in Libraries.

Upcoming NCompass Live shows:

  • April 15 – Amplified Advisory with Video Book Talks
  • April 29 – Pretty Sweet Tech – HTML5 & CSS3: Basic Building Blocks of the Web

For more information, to register for NCompass Live, or to listen to recordings of past events, go to the NCompass Live webpage.

NCompass Live is broadcast live every Wednesday from 10am – 11am Central Time. Convert to your time zone on the Official U.S. Time website. The show is presented online using the GoToWebinar online meeting service. Before you attend a session, please see the NLC Online Sessions webpage for detailed information about GoToWebinar, including system requirements, firewall permissions, and equipment requirements for computer speakers and microphones.

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Continuing Education: April Free Webinar List


Lots of free webinars coming up in April!

The free webinar list from the Wyoming State Library/WebJunction presents a list of webinars with program descriptions and links to registrations. Below are some upcoming webinars.

NCOMPASS LIVE

ONLINE CONFERENCES

ADVOCACY

ASSESSMENT & PLANNING

ASSISTIVE TECHNOLOGY

BOARDS

CAREERS

CHILDREN & TEENS

COLLECTION DEVELOPMENT & MANAGEMENT

COMMUNICATION

COVID-19

DEVELOPMENT & MANAGING CHANGE

DIGITAL RESOURCES

FUNDRAISING

LEGAL

LIBRARY SPACES

MANAGEMENT

OUTREACH & PARTNERSHIPS

PROGRAMMING

READERS’ ADVISORY

REFERENCE

SCHOOL LIBRARIES

TECHNOLOGY

TRAINING & INSTRUCTION

VOLUNTEERS

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A History of the Census in the United States : Part 23

The Twenty-Third Census: Census Day was April 1, 2010.

Barack H. Obama was President of the United States on Census Day, April 1, 2010.

Enumeration

The 2010 census questionnaire was one of the shortest in history – asking just 10 questions of all households in the United States and Island Areas related to name, gender, age, race, ethnicity, relationship, and whether you own or rent your home. Collection of data about education, housing, jobs, etc. collected by previous censuses long-form questionnaires are now collected by the U.S. Census Bureau’s annual American Community Survey.

In addition to the reduced number of questions, the Census Bureau announced it would count same-sex married couples in June 2009. When noting the relationship between household members, same-sex couples who are married could mark their spouses as being “Husband or wife”, the same response given by opposite-sex married couples. An “unmarried partner” option was available for couples (whether same-sex or opposite-sex) who were not married.

Marketing and Promotional Efforts

Following the success of Census 2000’s advertising, the 2010 census featured a $133 million, 4-month advertising campaign. Although officially beginning January 18, 2010, the advertising campaign debuted the night of January 17 during NBC’s Golden Globe Awards broadcast.

In total, the 2010 advertising campaign included television, radio, print, outdoor and the Internet advertising, produced in an unprecedented 28 languages. More than half of the budgeted advertising would target media consumed by minority and ethnic audiences. The Census Bureau anticipated that the campaign would reach the average person 42 times with messages about the importance of participating in the census.

From Super Bowl XLIV and the 2010 Winter Olympics, to popular primetime shows, the 2010 Census advertising campaign represented the most extensive and diverse outreach campaign in U.S. history. The advertising rollout also included updates on other outreach efforts, such as the Census in Schools program, “Portrait of America” Road Tour, and the national and regional partnership programs targeted at reaching hard-to-count populations.

Other key elements of the 2010 Census Integrated Communications Campaign included:

  • A national road tour with 13 vehicles traveling to key events across the country, such as NASCAR races, the Super Bowl, and parades.
  • A 2010 Census Web Site.
  • “Teach Census Week” in schools nationwide in February, part of the Census in Schools program.
  • Nationally broadcasted public service announcements airing nationwide.
  • Outreach activities launched by national and local corporate, foundation, government, and nonprofit organizations.

Key 2010 Census Dates

September 26, 2005 – The Census Bureau awards a $500+ million contract to the Lockheed Martin Corporation for the 2010 Census Decennial Response Integration System (DRIS).

September 6, 2007 – The Census Bureau awarded its 2010 Census communications contract, worth an estimated $200 million, to Draftfcb of New York.

March 30, 2009 – The Census Bureau launches a massive operation to verify and update more than 145 million addresses as it prepares to mail out 2010 census questionnaires.

July 23, 2009 – The Census Bureau began printing 2010 Census questionnaires.

October 26, 2009 – The Census Bureau launches the 2010 Census Web Site.

January 17, 2010 – First 2010 Census television advertisement airs during NBC’s Golden Globe Awards broadcast.

January 18, 2010 – The 2010 census advertising campaign officially launches.

January 25, 2010 – Remote Alaska enumeration begins.

March 1, 2010 – 2010 census questionnaires begin arriving in mailboxes throughout the United States and Island Areas.

March 8, 2010 – Advance letters are mailed to 120 million addresses nationwide, notifying households that 2010 Census forms will be arriving March 15 -17.

April 1, 2010 – Census Day. Households are asked to supply data in their census questionnaire that is accurate as of April 1.

April 30, 2010 – Enumerators begin door-to-door operations to collect census data from households to follow up with households that either didn’t mail back their form or didn’t receive one.

July 30, 2010 – The toll-free telephone assistance line is closed, ending 2010 census data collection. More than 130,000 interviews were completed via the toll-free line.

August 10, 2010 – The Census Bureau announces that it will return $1.6 billion to the U.S. Treasury as a result of lower-than-expected census costs.

October 21, 2010 – The final 2010 census mail response rate is announced as 74 percent – matching Census 2000’s rate.

December 21, 2010 – The Census Bureau announces the 2010 population counts and delivers the apportionment counts to the president.

Further Information

Information provided from Census.gov

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A History of the Census in the United States : Part 22

The Twenty-Second Census: Census Day was April 1, 2000.

William J. Clinton was President of the United States on Census Day, April 1, 2000.

Enumeration

The short form contained only seven questions, the shortest census questionnaire since 1820. The long form asked 52 questions of approximately 1 in 6 households (approximately a 17 percent sample of the population). In previous censuses, responses to the race question were limited to a single category; in 2000, for the first time, respondents could check as many boxes as necessary to identify their race. A 1996 law mandated a new question on grandparents as care givers. Questions on disability were expanded to include hearing and vision impairment and problems with learning, remembering or concentrating. Questions on children ever born, source of water, sewage disposal and condominium status, were dropped; the 1990 census short form question on rent and property value became a long form question.

Efforts to Improve Participation

To counter a decline in the questionnaire mail-back rate, the Census Bureau embarked on an aggressive paid advertising campaign, awarding a $167 million contract to the Young and Rubicam Company for national and local print, television and public advertising campaign. This campaign consisted of more than 250 television, print, radio, outdoor, and other advertisements in 17 languages; it reached 99 percent of all U.S. residents. By the end of the campaign, the census message – “This is your future. Don’t leave it blank.” – had been seen or heard an average of 50 times per person. This campaign, along with an aggressive non-response follow-up program, brought the mail-back rate up to about 67 percent.

There were additional options for responding to the census. People receiving the short form could respond on the Internet, and about 70,000 households did so. Telephone questionnaire assistance centers provided questionnaire help in 6 languages and took responses to the short form over the phone.’

Reengineered Census Plan for 2000

Following the costly litigation generated by the 1980 and 1990 censuses, particularly that which sought statistical adjustment of the census counts to correct for persons estimated to have been missed or duplicated, the Census Bureau designed a plan for the 2000 census that it believed would eliminate the possibility of litigation. The Census Bureau’s May 1995 plan for a “reengineered census” was the culmination of a four-year process of discussion and review of census plans by a broad spectrum of experts, advisors, and stakeholders. The plan was further refined and on February 28, 1996, Commerce and Census Bureau officials made public.

The Plan for Census 2000

The plan called for using statistical sampling techniques in two principal ways. The first was to alter the traditional 100-percent personal visit of non-responding households during nonresponse followup (NRFU). Instead, a small percentage of non-responding households would be followed up on a sample basis. Information from this sample would be used to estimate the number of persons and their characteristics in the remaining non-responding households.

The second involved the Census Bureau taking a sample of 750,000 housing units to be matched to housing unit questionnaires obtained from mail and telephone responses as well as personal visits. The goal of this quality check survey was to develop adjustment factors for persons estimated to have been missed or duplicated in the census and correct the census counts to produce one set of numbers. This was to be a “one-number census,” corrected for net coverage errors, that is, Integrated Coverage Measurement (ICM). ICM was a significant departure from 1990, when the results of the post-enumeration survey (PES) were used to produce a separate set of statistically adjusted counts after the delivery of the apportionment counts and redistricting data. This resulted in two competing sets of population numbers.

Congressional Opposition to the Census 2000 Plan

Beginning with the fiscal year (FY) 1997 appropriations process, the congressional majority included language in appropriations legislation that would prohibit the use of sampling in Census 2000 or the expenditure of funds for Census 2000 sampling-related planning activities.

Debate over the sampling issue postponed passage of the Commerce Department’s FY 1998 appropriations bill until the end of November 1997, two months into the new fiscal year. With the threat of a stalemate between the congressional leadership and the Clinton administration in the debate over the use of statistical sampling in Census 2000, the two sides reached a compromise in the enacted legislation. The legislation, among other things, permitted the Census Bureau to continue to plan for sampling, while directing the agency to plan for a census without statistical sampling. This was later referred to as “dual-track” planning.

The law also set up an eight-member “Census Monitoring Board” to observe and monitor all aspects of the planning and implementation of Census 2000.

Litigation and Revision to the Census 2000 Plan

Two lawsuits were filed in February 1998 – including one filed by the U.S. House of Representatives – that challenged the constitutionality and legality of the planned uses of sampling to produce the apportionment counts. In both cases, the federal district courts decided for the plaintiffs. The Department of Commerce sought review of the district court decisions by the United States Supreme Court. The Supreme Court agreed to hear the cases, and oral argument took place on November 30, 1998. On January 25, 1999, the Court held in Department of Commerce v. U.S. House of Representatives that the Census Bureau’s proposed plan to use statistical sampling in the decennial census for purposes of determining congressional apportionment violates the Census Act (the Census Bureau’s authorizing statute).

Thus, the Census Bureau could no longer pursue its Census 2000 plan that included the Integrated Coverage Measurement (ICM) program and sampling for nonresponse followup. However, following the Supreme Court ruling, the Census Bureau issued a revised plan in which it stated that it planned to produce statistically adjusted data for non-apportionment uses of census data, including redistricting. But in March 2001, following the delivery of the apportionment counts, the Census Bureau recommended against the use of the adjusted data for redistricting, because of concerns regarding their accuracy. The secretary of commerce accepted the recommendation and determined that the unadjusted data would be released as the Census Bureau’s official redistricting data. In October 2001, after considering the possible use of the adjusted data for non-redistricting purposes – for example, their incorporation in the Census 2000 long-form (sample) data products – the Census Bureau director rejected the use of the adjusted data for such purposes.

Technological Advances

The Internet became the principal dissemination medium for 2000 census data. All four of the detailed data files, now called Summary Files, were available to be downloaded as soon as they were released. Individual tables could be viewed through the Census Bureau’s online database, known as the American FactFinder. Additionally these files were available for purchase on CD-ROM and DVD. The number of printed publications was reduced and the number of printed pages in the report series was by about one-tenth of the 1990 census publication program.

Further Information

Information provided from Census.gov

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NCompass Live: Beta Testing for Social Wellbeing

Join us for ‘Beta Testing for Social Wellbeing’ on this week’s FREE NCompass Live webinar on Wednesday, April 1 at 10am Central Time.

The Rural Library Service & Social Wellbeing project is moving from data collection to resource development – and we need your help! In this session find out what we’ve learned through talking with hundreds of rural community members around the country, how it could influence rural library service, and how YOU can help by beta testing resources developed from this research.

Presenter: Margo Gustina, Special Projects Librarian, Southern Tier Library System and Eli Guinnee, State Librarian, New Mexico State Library.

Upcoming NCompass Live shows:

  • April 8 – How to Add Movement to Library Programming
  • April 15 – Amplified Advisory with Video Book Talks
  • April 29 – Pretty Sweet Tech

For more information, to register for NCompass Live, or to listen to recordings of past events, go to the NCompass Live webpage.

NCompass Live is broadcast live every Wednesday from 10am – 11am Central Time. Convert to your time zone on the Official U.S. Time website. The show is presented online using the GoToWebinar online meeting service. Before you attend a session, please see the NLC Online Sessions webpage for detailed information about GoToWebinar, including system requirements, firewall permissions, and equipment requirements for computer speakers and microphones.

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