What’s one way to catch the attention of your Facebook-using library customers? Meet them where they already are with a Facebook Page or Group. This effective marketing and promotional tool requires minimal time and effort with maximum benefits.
Here are some resources to get you started:
- NCompass Live presentations—Putting Facebook to Work for Your Library and Adventures in Facebook: Getting your library on board. A word of caution to those viewing these sessions: Facebook is ever-evolving! Talk with a current Facebook Page administrator to get the latest scoop on changes that may have been made in the last year.
- The John Haydon blog offers tips and tricks for using social media. Learn more about Facebook Groups and Pages with this blog entry. Please note: landing tabs are no longer available.
- Just released: Facebook Pages have a new look. And new features. Read up on the changes on the Nonprofit Tech 2.0 blog.
If you would like to take the leap and set up a presence on Facebook, please contact me. I’d be happy to walk you through the steps.