Author Archives: Michael Sauers

Book Thing #40: Predictably Irrational by Dan Ariely

This month’s BookThing, Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely, gives us a look into decision making. From Amazon.com: Why do our headaches persist after we take a one-cent aspirin but disappear when we take a … Continue reading

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Thing #90: All Your Memes Are Belong to Us

This month we’re going to take a look at memes; those wonderful “viral ideas” that get passed around online every day. Let’s start by defining just what a meme is. According to Wikipedia: A meme (/ˈmiːm/ meem) is “an idea, … Continue reading

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Book Thing #39: What the Dormouse Said by John Markoff

This month’s BookThing takes us back into the early history of modern computing with What the Dormouse Said by John Markoff. From Amazon.com: Most histories of the personal computer industry focus on technology or business. John Markoff’s landmark book is … Continue reading

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Book Thing #38: Cyberbooks by Ben Bova

We’re going fictional again with this Month’s BookThing: Cyberbooks by Ben Bova. From Amazon.com: Computer genius Carl Lewis has invented the “Cyberbook”, an electronic device that instantly and inexpensively brings the written word to the masses. But not everyone warms … Continue reading

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Thing #88: Zamzar

This month we’re going to take a look at a simple yet powerful tool. Once that you might not need every day, but will make you someone’s hero when you pull it out of your online toolbox: Zamzar Public computers, … Continue reading

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